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AI CodingAI Coding
+7+7
Build vs Buy: The AI Shift Begins
Nov 07, 2025

Build vs Buy: The AI Shift Begins

When you don’t own your AI, you’re not in control. Here’s what’s changing - and how to prepare + How to perfect your prompts

Hugo Pickford-Wardle
Hugo Pickford-Wardle
AI StrategyAI Strategy
+2+2
AI That Actually Fits: The Quiet Revolution at OpenAI and Google”
Oct 31, 2025

AI That Actually Fits: The Quiet Revolution at OpenAI and Google”

Not another product launch – a shift towards integration, usability, and AI that supports good work rather than interrupting it.

Hugo Pickford-Wardle
Hugo Pickford-Wardle
SustainabilitySustainability
+4+4
What happens to your business when your AI fails? + An early Christmas Present
Oct 24, 2025

What happens to your business when your AI fails? + An early Christmas Present

This week brought a reminder that the more we rely on technology the more we need to consider the business continuity when things go wrong.

Hugo Pickford-Wardle
Hugo Pickford-Wardle
AI CodingAI Coding
+5+5
Where AI is really heading - and how to lead it
Oct 03, 2025

Where AI is really heading - and how to lead it

This week’s drops weren’t just flashy - they showed who AI is really for. Inside: a weekend build challenge, model tribes, and smart moves for Q4 strategy.

Hugo Pickford-Wardle
Hugo Pickford-Wardle
AI StrategyAI Strategy
+3+3
Why AI is not going to take your job
Sep 26, 2025

Why AI is not going to take your job

Is your calendar chaos? Try this AI fix, plus optimism vs anxiety in AI, and why now is the time to plan ahead. This is your dose of AI Optimism for 19th September - 25th September

Hugo Pickford-Wardle
Hugo Pickford-Wardle
Free PromptFree Prompt
+3+3
The real AI edge? Workflow, not wizardry + Your free prompt
Sep 19, 2025

The real AI edge? Workflow, not wizardry + Your free prompt

Your dose of AI Optimism for 12th September - 19th September

Hugo Pickford-Wardle
Hugo Pickford-Wardle
AI StrategyAI Strategy
+3+3
The Cost of Doing Nears Zero: What Rises in Value?
Aug 22, 2025

The Cost of Doing Nears Zero: What Rises in Value?

An AI Strategy Primer

Hugo Pickford-Wardle
Hugo Pickford-Wardle
AI StrategyAI Strategy
+3+3
GPT-5 Just Proved Why You Must Own Your AI
Aug 15, 2025

GPT-5 Just Proved Why You Must Own Your AI

The GPT-5 launch showed what happens when you rent intelligence instead of owning it.

Hugo Pickford-Wardle
Hugo Pickford-Wardle
AI CodingAI Coding
+4+4
Summer Surge: Code, Joy & New Tools
Aug 08, 2025

Summer Surge: Code, Joy & New Tools

Your dose of AI Optimism Saturday 2nd – Friday 8 August 2025

Hugo Pickford-Wardle
Hugo Pickford-Wardle
AI StrategyAI Strategy
+2+2
Let's go back in time.
Jul 25, 2025

Let's go back in time.

Your dose of AI Optimism 19th July - 25th July 2025

Hugo Pickford-Wardle
Hugo Pickford-Wardle
AI StrategyAI Strategy
+3+3
Shortcut to 10x Speed – This Week’s AI Tools Are Game-Changers
Jul 04, 2025

Shortcut to 10x Speed – This Week’s AI Tools Are Game-Changers

Your AI Briefing for 29th June – 5th July 2025

Hugo Pickford-Wardle
Hugo Pickford-Wardle
AI CodingAI Coding
+2+2
From Zero-Person Startups to $80M Exits: The New Code Economy
Jun 27, 2025

From Zero-Person Startups to $80M Exits: The New Code Economy

Your AI Briefing for 21st June - 27th June 2025

Hugo Pickford-Wardle
Hugo Pickford-Wardle
For leaders who want to respond to the AI opportunity rather than react to the AI hype - weekly AI news delivered with pragmatic optimism you can act on.

The AI Optimist

For leaders who want to respond to the AI opportunity rather than react to the AI hype - weekly AI news delivered with pragmatic optimism you can act on.

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